Rebranding your business is a natural part of the life cycle of any company. Companies which rule the market, have to rebrand at some point, it sounds easy but it is not. Rebranding is not just about a shiny new logo; it is a strategic move that can breathe new life into your business, aligning it with the evolving market landscape and customer preferences.
What Is Rebranding?
Rebranding is the process of updating or modifying a company’s, a product’s, or a service’s brand identification. It entails purposeful changes to a variety of brand factors, including its name, logo, aesthetic components, messaging, and even its underlying beliefs and products.
Here are 7 Reasons Why Rebranding Is Necessary.
A change in your company’s strategic direction or vision is likely the most crucial justification for rebranding. This could indicate that you are modifying your business model or your selection of goods and services.
For instance, your branding must update if your company name or visual identity promotes a good or service you no longer provide
Your brand needs to change as your target audience does in order to be appealing and current. A rebrand might assist you in reaching out to new demographics or in honing your message so that it more effectively connects with your current clientele.
In the fast-paced world of business, staying relevant is crucial to maintaining a strong competitive edge. If you find that your brand is giving off a dated vibe, it is a clear indication that a rebrand might be in order.
When two companies merge or when you acquire another business, a rebrand can harmonize the distinct identities, streamline operations, and present a unified front to customers, stakeholders, and the market.
A good brand must clearly express its essential identity, including its goal, vision, and values. But it might be time to review your branding if your underlying principles have changed or evolved, or if this groundwork was not completed when your logo was made.
What you stand for as a company is visually represented by your branding. Your audience will be perplexed if your logo (the outer) and company essential principles (the interior) do not align.
Your company’s brand should reflect and be consistent with your basic principles. If not, an update is unquestionably required.
If you are aware that your target market has an erroneous or unfavourable opinion of your brand, this is another indication that you should think about rebranding your company.
Your brand’s reputation may occasionally change for reasons beyond your control. Rebranding your company can assist in fixing the issue if it does not adhere to your beliefs, regardless of whether it was caused by a scandal, a shift in society’s viewpoints, poor marketing, or just a poor financial decision.
If you are aware that your target market has a false or unfavourable opinion of your brand, this is another indication that you should think about rebranding your company.
Your brand’s reputation may occasionally change as a result of uncontrollable events. Rebranding your company can help you address any issues that do not correspond with your principles, whether they are caused by a scandal, shifting social attitudes, poor marketing, or just terrible economic decisions. Rebranding is more than just a possibility in a world where companies must constantly innovate and adapt; it’s a strategic need. Recognising the telltale signals of a rebrand will help you position your company for expansion, relevance, and long-term success in the ever-evolving business environment. Remember that a rebrand involves more than just changing your image; it also entails revitalising your narrative and creating a fresh, lasting connection with your audience.
Design Madari is a subscription-based custom design platform that offers unlimited 100% original and custom designs for a fixed monthly fee.
1. What does the Basic Plan include?
The Basic Plan offers 8 social media creative designs per month. This plan is ideal for those who only need regular social media content.
2. Can I request other types of designs with the Basic Plan?
The Basic Plan is specifically designed for social media creative designs. If you need additional design types, you may want to consider our other plans.
1. What does the Business Plan include?
The Business Plan allows you to make a maximum of 15 design requests per month with one active request at a time.
2. How does the active request work?
With the Business Plan, you can have one design request actively in progress at a time. Once it’s completed, you can submit another request.
1. What does the Business Plus Plan include?
The Business Plus Plan offers unlimited design requests with one active request at a time.
2. Can I submit unlimited design requests simultaneously?
While you can have unlimited design requests in your queue, only one request will be actively worked on at a time. Once it’s completed, we can work on the next request from the queue.
1. What does the Agency Plan include?
The Agency Plan offers unlimited design requests and allows for up to 4 active requests per day.
2. How do the 4 active requests per day work?
With the Agency Plan, you can have up to 4 design requests actively in progress at any given time. This enables you to handle multiple design projects simultaneously.
These FAQs provide clear information about each subscription plan’s offerings, helping potential customers choose the plan that best suits their design needs.
Our “Unlimited Graphics” Designs subscription at DesignMadari encompasses a comprehensive set of features:
Our “Unlimited Graphics” subscription is designed to provide flexibility, efficiency, and quality, allowing you to meet your design needs without limitations or delays.
You subscribe to one of our plans, and then you can submit design requests. Our team of talented designers will create custom designs based on your brief, and you can request revisions until you’re satisfied.
DesignMadari caters to a diverse range of individuals and businesses, including:
In essence, DesignMadari is here to serve anyone seeking high-quality and cost-effective design services at scale. Whether you’re a solo entrepreneur, a growing startup, or an established agency, our platform is designed to meet your design needs efficiently and effectively.
At DesignMadari, you can expect a dedicated team to bring your creative projects to life:
Dedicated Account Manager:
With DesignMadari’s dedicated team and streamlined workflow, you can trust that your design projects will be in capable hands, from start to finish.
To ensure the best possible design outcomes, it’s crucial to provide a comprehensive and informative design brief/request. Here are the key details to include:
By providing these details in your design brief, you’ll help our designers create a design that aligns perfectly with your vision and needs. A well-structured and informative brief can significantly reduce the need for revisions and lead to a more efficient design process.
At DesignMadari, we understand the importance of timely delivery. Here’s an overview of our typical turnaround time:
Graphic Design Requests: This category includes tasks like normal Social Media Posts, Ads, Banners, One Page Print Designs, and Simple Logos. For these types of requests, we aim to deliver your designs within an average turnaround time of 24 hours.
Please note that turnaround times may vary depending on the complexity of the project and the volume of requests in the queue. Rest assured, our team is dedicated to delivering your designs promptly while maintaining the highest quality standards. If you have urgent requests, you can communicate with your Account Manager to ensure they are prioritized appropriately.
The number of tasks your dedicated design team completes each day depends on your subscription plan:
Our working hours in the Indian Standard Time (IST) zone are from 10:00 AM to 7:00 PM.
Please keep in mind that our support team will respond to inquiries and provide assistance during these hours, ensuring that you receive timely and efficient support based on your location.
At DesignMadari, there are no limits to the number of requests you can make. We encourage you to submit as many requests as you need to meet your design requirements. Here’s how it works:
Feel free to make as many requests as you require to meet your design needs, and we’ll work with you to ensure they are completed to your satisfaction.
Currently, we do not offer any additional discounts on multiple subscriptions. Our monthly subscription plans are already available at discounted rates to provide our clients with cost-effective and valuable design services.
Please note that our pricing structure is designed to be competitive and affordable, ensuring that you receive exceptional value for your design needs. If you have any questions about our subscription plans or pricing, our customer support team is here to assist you and provide further information.
DesignMadari offers a comprehensive range of design services to cater to a variety of design needs. Here is a list of the types of designs that DesignMadari can create:
DesignMadari’s diverse portfolio of design services ensures that individuals and businesses can find the right design solution for their specific needs, all delivered with creativity and professionalism.
Yes, DesignMadari offers the advantage of unlimited stock images for client designs. This means you have access to an extensive library of stock images that you can use freely in your design projects. This feature enables you to enhance your designs with a wide variety of high-quality visuals, ensuring your creative projects are visually captivating and tailored to your specific needs.
DesignMadari is based in Kolkata, India, where our headquarters are located. Our dedicated design team consists of full-time designers who work exclusively for Design Madari. They operate from our offices, collaborating closely to provide our clients with responsive support, efficient service, and high-quality design solutions. Our team’s collective efforts are focused on ensuring that our clients’ inquiries are addressed promptly and that their design needs are met with speed and excellence.
DesignMadari offers several advantages compared to freelancers and traditional agencies:
In essence, DesignMadari combines the best of both worlds: the reliability and professionalism of an agency with the flexibility and cost-effectiveness of freelancers. We are committed to delivering exceptional design services tailored to your needs, without unnecessary complexities or overhead.
Our white label service allows agencies, businesses, or individuals to resell our design services under their own brand name. This means that you can offer our high-quality design services to your clients as if they were your own, without any visible reference to DesignMadari.
With white label service, you can leverage our design expertise and resources to enhance your offerings, expand your service portfolio, and provide your clients with top-notch design solutions, all while maintaining a seamless and consistent brand experience.
If you have any additional questions or need further assistance, please don’t hesitate to contact our customer support team. We’re here to help you with any inquiries or concerns you may have.